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Asiana leaves its mark in Korean
civil aviation history
WSN Network
Asiana’s safety,
service and financial management was recognized as the world’s best Asiana Airlines
was chosen as the Airline of the Year by ATW (Air Transport World),
the world’s most prestigious air transport magazine.
The Airline of
the Year award is given to a major or large international airline
which over the years has exhibited outstanding performance in a
number of airline disciplines.
Only one airline
has been selected as the Airline of the Year every year since the
first award in 1974 and has been the most coveted and competitive
award by all the airlines in the world. After 21 years of service,
Asiana is the first Korean carrier to receive such an award.
Past winners of
the Airline of the Year award are major airlines which reflected
outstanding performance in all areas. There are four former winners
from the Asian region; Singapore Airlines, All
Nippon
Airways, Cathay Pacific Airways and JAL.
For an airline
to win this award it should have provided exemplary service to the
public while upholding a model safety record, been innovative in
developing new markets and services, been a leader in applying new
technology to the airline industry, and been consistently
profitable. Most winners of this award have won two or more ATW
awards. Especially safety which is most emphasized among all
factors.
Since its
foundation on
Feb. 17 1988,
Asiana Airlines has continuously upgraded its safety and services
with the philosophy of “Customer satisfaction through superiority in
safety and service”. As a result, Asiana’s service has been
recognized as the best in many assessments done by Korean and
foreign institutions.
According to ATW,
Asiana was recognized for its superb commitment to passenger safety
and operational excellence as reflected in industry leading dispatch
reliability and engine inflight shutdown rates. ATW’s editors noted
that Asiana’s dedication to operating at the highest level of safety
is matched by its devotion to superb customer service. Its
designation as one of only a handful of 5-Star Airlines by Skytrax
speaks to that commitment as do its significant investments in
inflight services and amenities and cabin attendant training. ATW’s
editors also took account Asiana’s financial performance, with
aggregate earnings of $542 million between 2004 and 2007.
For 45 years,
Air Transport World of ATW Media Group has been the leading monthly
magazine serving the needs of the global airline and commercial air
transport manufacturing communities. Each month, 38,691 subscribers
around the world look forward to reading up on the latest trends and
developments affecting their businesses. Each year, ATW publishes
as part of its July issue the World Airline Report, providing
detailed fleet, financial and traffic information on more than 350
airlines as well as an overview of the key events and trends of
previous 12 months. Likewise ATW publishes World Airport Report, an
extensive data-driven report examining the evolution of world
airport traffic by region of the world and by type of airport
(intercontinental hub, continental hub, regional platform).
The award will
be presented on
Feb. 17 2009 in
Washington, D.C., at ATW’s gala awards dinner at the
Ronald
Reagan
Building and International Trade Center. On behalf of Asiana’s
staff, President & COO Young-Doo Yoon will receive the award.
4
February 2009
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